Midlife Clothing Brands

Having great personal style starts and ends with knowing where to source the right pieces. A short list of go-to brands is essential, but updating it decade to decade is more so. Yes, our personal style evolves over time, but so might our core colors, shapes, silhouette and overall need for appropriateness. It’s normal to grow beyond our favorite retailer after a while so, if you are (or approaching) middle age, this list of smart, stylish brands can help update your wardrobe over the next decade:

  1. Iconic American SportswearRalph Lauren
    Nothing says quintessential American style like Ralph Lauren. The brand manages to be timeless, elegant and on-trend at once, which is a miraculous feat. Plus their something-for-everyone spate of brands-within-brand cater to all price points, allowing you to shop Polo Ralph Lauren, Ralph Lauren Collection, Double RL, Lauren Ralph Lauren or RLX Golf until you match to personal style and budget. Ralph Lauren does everything well, but consider a classic chambray shirt, leather belt or sweater coat for wardrobe highlights.

  2. Quiet luxuryTory Burch
    Elevated basics in quality materials with well-appointed details, Tory Burch has personified quiet luxury well before it became 2023’s hottest trend. Think clean-lined, understated classics with subtle, premium touches — heavy metal hardware, leather trims, creased denim — that scream affluence without the conspicuous logo. The collection is full of surprise & delight details that elevate and refine any wardrobe.

  3. Affordable luxuryQuince
    Quince is a one-stop-shop of affordable luxury for wardrobe, home and travel. Shop upscale, high-quality wardrobe essentials like cashmere, silk and leather at surprisingly low prices. Standout pieces include cashmere t-shirts, leather shackets and an entire line of washable silks — tops, bottoms, dresses, loungewear and sheets. You will look expensive without breaking the bank!

  4. Urban sophisticationCOS
    For the fashion-forward urbanite, consider Scandinavian basics brand COS. Their “less is more” design philosophy delivers great quality at affordable prices but with a bit more flair than mainstream brands. Look for slightly oversized shapes, exaggerated silhouettes and statement lines like square necks, maxi hems, wide legs, ankle crops and asymmetrical anything — all remaining timeless, but with a splash of avant-garde. And if your wardrobe needs a complete rebuild, consider The COS 5 — 5 iconic pieces reflecting 5 design principles that will serve you for eternity.

  5. Inclusive sizingJ.Jill
    For stylish, everyday basics for every body, consider J.Jill. Their size inclusivity is impressive — petite, plus, tall — and the designs are all-occasion to support all lifestyle needs. Shop by collection — Wearever, Pure Jill, Fit — and discover smart wardrobe basics ranging from streetwear to travel wear to loungewear to athleisure wear. Don’t miss the recommended “Ways to Style” curated looks on each product page that help complete a head-to-toe look.

See BestLifeOnline.com press feature here.

Elizabeth Kosich Styling