Let’s be honest — keeping up with trends and updating wardrobe basics season after season can be burdensome. For those who value it, great. For others who prefer investing elsewhere in life, no judgement. Lucky for you the retail industry has innovated on your behalf, making oodles of rental services available in a single swipe. Be it a one-off black tie rental or monthly subscription, renting is the new black. And the trend keeps gaining in popularity for its life-improving benefits, starting with these 5:

1. It saves money
   Obvi. Far and away the most measurable benefit is financial. It’s expensive to keep up trend-chasing, and certainly not sustainable economically for many. Renting clothes keeps you on-trend without breaking the bank.

2. It saves time
   Shopping, curating and styling a wardrobe takes effort. The time investment alone can be year-round, seasonal or per occasion — e.g., events, travel. Renting clothes is a way to outsource staying on-trend so you spend time on whatever matters more.

3. It reduces stress
   We all need to simplify life and adopting a “less is more” philosophy is one way to do it. Owning fewer items minimizes chaos and stress, plus streamlines the morning dressing routine. Beyond owning fewer items, having someone else make your wardrobe decisions is the ultimate in lowering cortisol levels.

4. It increases variety
   The human brain craves newness, making change part of our nature. Renting clothes affords tons of variety without the commitment, cost or having to limit our choices — all of which better align with human behavior.

5. It promotes conscious consuming
   Perhaps the best benefit of all — for us and Mother Earth — is sustainability. Renting wardrobes is the perfect solution for this, making it the ultimate eco-friendly act. Reduce. Reuse. Repeat.

See published article from BestLifeOnline.com here.