Viva Magenta

Every woman’s wardrobe needs a strong accent color and Pantone’s Color of the Year Viva Magenta has arrived just in time. Described as “electrifying”, it’s a hue full of energy and punch which makes it the perfect pop of color for 2023. Here are 5 ways to step up your accent color game this year with Viva Magenta:

  1. Tights
    Bright, playful tights remain a hot trend this season so add some Viva Magenta hosiery to the mix. The cheerful hue complements neutrals like gray and brown, livens up tweeds and pairs well with a classic khaki trench. Try with metallic footwear to amp up style and polish the look.

  2. Footwear
    It’s probably time to refresh your shoe wardrobe and add something fun. Be it a summer sandal, statement stiletto or patent pump, try something in vibrant Viva Magenta to add both oomph and an extra spring in your step. Keep it casual with a trouser jean and cropped trench coat, or dress up with a midi-length skirt, white blouse, statement belt and overcoat. Bonus points if you pair with Viva Magenta tights!

  3. Earrings
    For some, a touch of color is just the right amount of trend to feel bold and fashion-forward. Jewelry is the perfect place to add both color and sparkle, which livens up any outfit. Try Viva Magenta in a simple gemstone stud, enameled pillow clip-on, decorative beaded tear-drop or a sparkly, colorful crystal chandelier to look both fancy and on-trend at once. Wear it with a black, white or neutral turtleneck to create a blank canvas and draw the eye up so the earrings really pop and steal the show.

  4. Leather set
    For the intrepid fashionista who’s ready to go all-in, jump on board the current leather matched set trend and go for head-to-toe Viva Magenta. A cropped leather jacket or shirt paired with matching skirt, legging or leather trouser in the vibrant hue is the ultimate trend-on-trend statement for 2023.

  5. Handbag
    Consider adding a pop of Viva Magenta to your handbag wardrobe. A smart leather envelope clutch is always slim and stylish, or try a simple zippered fabric pouch that’s a grab-and-go piece for everyday essentials. For night, add some luster with a sequined evening bag, beaded pouch or satin clutch. Above all, keep it cute, compact and cheap, saving the big money investment pieces for your best neutrals and most ideal accent colors.

  6. Lipstick
    If adding bright, bold Viva Magenta to your closet feels like too big of a step, start small with a tube of lipstick and see how it goes. It’s a cheap and cheerful way to test the color before investing in a bigger ticket item. Starting small and scaling up is prudent, measured and always a smart wardrobe strategy!

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Elizabeth Kosich Styling